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#1 |
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Registered User
Join Date: Jul 2007
Location: New York
Posts: 58
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Where the hell did they come up with these names?
Shimano: Dura-Ace, Ultegra, 105, Tiagra, Sora, Deore, Alivio Trek: Madone, TTX Cannondale: CAAD9, Super Six, Six13 BMC: SLC01 Cervelo: R3, SLC-SL Mavic: Kysrium, Aksium Fi'zi:k where did that name come form in the first place? Arione Also what does Sram mean? Giro: Ionos, Atmos, Pneumo, Monza There's probably some that I've missed, if so add them to the list. Is it all just stupid marketing terms? Or do they have meanings behind them?
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#2 |
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Registered User
Join Date: Jul 2004
Location: Kenosha, Wisconsin
Posts: 258
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I know the Cannondale CAAD series stands for Computer Aided / Assisted Design. It's normally just CAD, but they add the extra A for I don't know what reason. One down, many to go.
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Help! Help! I'm being repressed! |
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#3 | |
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Registered User
Join Date: Dec 2007
Posts: 3,833
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#4 |
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Registered User
Join Date: Nov 2003
Posts: 237
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Actually gents, the "CAAD" in Cannondale's world stands for: Cannondale Advanced Aluminum Design. The numeric designation is for the edition of the CAAD series, the higher the number the newer/later the edition. I believe the current edition is the CAAD9.
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Live long, Ride far. |
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#5 | |
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Registered User
Join Date: Oct 2006
Posts: 1,431
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Quote:
-Altima -Touareg -Elantra -Avanti -Justy -Cressida -Luv ..... |
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#6 |
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Registered User
Join Date: Nov 2003
Posts: 237
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[QUOTE=Travis44]Where the hell did they come up with these names?
Dura-Ace: "Dura" for durability, "Ace" for best, numero uno, top-end, etc. Ultegra: a play on words for ultimate and integrity. 105: who knows, better then "104" anyways. Madone: named after a famous TdF climb in the Alps. TTX: "TT" for time trial, "X" sounds cools after anything. CAAD9: "Cannondale Advanced Aluminum Design" series of Al frameset, the numeric designation is for the edition. Six13: denotes the atomic numbers for carbon (6) and aluminium (13), the two main ingredients of this frameset. Super Six: evolution of the Six13, more carbon. "Six" being the atomic number for carbon. SLC-SL: "SLC" for Soloist Carbon, "SL" for the lightweight edition or "super light/super leggera". Kysrium, Aksium: sounds cool and is original/memorable, like stupid names given to IKEA "furniture". Fi'zi:k: another company who subscribes to the IKEA way of thinking/naming things. Ionos: greek god. Wouldn't you want a greek god on your head? Atmos: play on word for atmosphere. Pneumo: play on word for pneumatic. Monza: city in Italy, famous for the auto race track. Marketing guys sit around coming up with these names.....
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Live long, Ride far. Last edited by Tech72 : 23-02.-2008 at 05:37 AM. |
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#7 | |
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Registered User
Join Date: Dec 2007
Posts: 3,833
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Quote:
I mean, CAD as in computer aided design/drafting is so prevalent engineering applications; kind of hard to believe that a bike manufacturer would name their product after it. |
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#8 |
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Registered User
Join Date: Jun 2006
Posts: 1,143
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There's a blurb about the name "sram" on the site. A combination of the founders' first names, I think. From the city named after smelly swamp onions.
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#9 | ||
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Registered User
Join Date: Apr 2007
Posts: 310
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Quote:
I think Fi'zi:k is a phonetic take on the word physique. Your last statement is absolutely correct, for bikes and cars (and IKEA maybe?). But really to sell anything, they should just call it Ti w/any suffix, regardless of materials. |
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#10 |
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Registered User
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According to Lance Armstrong's book...Madone means Madonna in French as in like Jesus/Mary/Joseph I am assuming....
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"Pain is temporary. It may last a minute, or an hour, or a day, or a year, but eventually it will subside and something else will take its place." -Lance Armstrong |
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#11 |
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Registered User
Join Date: Jul 2006
Posts: 431
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People are paid a lot and spend way too much time to name things. (and often do a really bad job)
There are also departments full of people picking what colour to paint cars. How many different shades of white or black is there????
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#12 | |
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Registered User
Join Date: Apr 2007
Posts: 310
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